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Underwear from the minibar
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Posted by lifestylehunters | Inspiration | July 3, 2012

Underwear from the minibar

It’s a traveler’s worst nightmare. You arrive at your destination after a long flight, you’re waiting at the luggage carousel, the carousel starts and bags are starting to come out.  Other people are grabbing their bags and you’re still waiting. When the hall started getting empty and quiet, you notice your luggage is missing. You want to cry and scream. You can’t believe it’s happening. It happened to Hunter Niels. It’s usually when you go for holidays, a disaster. But if your traveling for fashion week, when it’s all about fashion, looks and outfits it’s a real disaster. After a long trip you want to take a shower, brush your teeth, clean your face and put on clean clothes and not to mention clean underwear. Just like Niels, this happened to many other people including Alexander and Hendrik. The idea for Bread & Boxers was born when founders Alexander Palmgren’s and Henrik Lindahl’s luggage had been lost and the only clothing they had was what they were wearing. The two friends envisioned a line of basics that would be an extension of a hotel minibar, a life saver for light travelers or in case of Hunter Niels an emergency. This concept is amazing. We think it’s a good idea to fill the mini-bar with toothpaste, a toothbrush, deodorant, touché éclat, socks and panties etc. Just the daily basics. In our case, they have to change the minibar into a smeg refrigerator. Next to the fact the concept is great, the quality of the underwear and the fit is amazing. Getting great underwear, should be as simple as picking up the morning bread. The t-shirts, boxer-briefs, hipsters and socks are like bread packed in white paper bags. Curious about this product? The Bread & Boxers products are available at select stylish hotels and in gift boutiques.

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